Parabens are synthetic preservatives (methylparaben, propylparaben, isoparaben, and butylparaben) that easily and cheaply preserve personal care products for up to 2 years. Parabens can be found in every sort of personal care product including color cosmetics, skin care, deodorant, and hair care.

The problem with parabens is that they are absorbed in to the skin and accumulate in the body. This build up of parabens in the body can increase our “toxic-load” and may contribute to disease. Parabens may cause skin irritation, influence breast cancer, and are recognized endocrine disruptors.

The body sees parabens as estrogen (xenoestrogens – a foreign estrogen). Parabens can disrupt the endocrine system, affect fetal development, and are especially harmful to children’s developing bodies. Multiple studies have discovered parabens in breast cancer tumors. Parabens have also been found to cause heart tissue problems over time.

The good news is that Vapour Organic Beauty offers only paraben-free cosmetics. Vapour cosmetics have a standard 2-year shelf life, made possible with anti-microbial herbs and a formulation that never uses water. Waterless formulation means there is no water to allow bacteria, fungi and viruses to thrive. The combination of a water-free product and anti-microbial herbs results in a safe, superiorly preserved product.

We encourage you to read labels and understand what you are putting on and in your body. We encourage you to make informed choices and to avoid parabens to decrease your body's overall toxic load.

Healthy, glowing skin is the result of many factors, including the quality of the products you use daily. Imagine putting sticky black coal tar on your face – you would never do it! But coal tar, a by-product of steel production, is an FD&C coloring ingredient used in many cosmetics. There’s absolutely nothing good to say about this ingredient. Coal tars contain benzene and phenols, known carcinogens. Also, in steel production, coal tar residues pollute our air.

However bad coal tar is, its use in cosmetics has been "grandfathered" in, due to irregularities in the FDA regulations. And companies that use coal tar can mislead consumers by saying it’s safe. Many companies label their FD&C colored children's products as “non-toxic.”

Vapour Organic Beauty does not use potentially hazardous, lab-created FD&C or Lake colorants. Our color comes from ancient, natural mineral pigments, such as iron oxide, which comes from the earth and has been used as a colorant since prehistoric times. Thanks to archeology, we now know that early humans used mineral pigments for paint and body decoration.

And our minerals look gorgeous on you! Unlike mineral powder makeup that collects in lines & pores, our minerals are suspended in an organic base that maintains integrity of coverage and enhances natural beauty.

Check out Atmosphere Luminous Foundation and Atmosphere Soft Focus Foundation, two products you can feel great about using on your skin.

Vapour, just 5 months old, is stretching its reach North to Canada and launching on Canada’s home shopping network; The Shopping Channel .

Friday

Model casting—Eric and I had scheduled 2 hours to see about 50 women ages 20 thru 50 something.  So many amazing models showed up for the casting and narrowing it down to just 5 models was really tough! My thanks goes out to all the great ladies who braved the frigid cold to come meet with us. Models were saying Vapour felt like nothing they’d ever tried …so weightless and emollient on the skin.  One model emailed that she could not stop looking at herself in the rear view mirror on the way home…and that she nearly had a car wreck….”But,” she said, “ my skin had never looked better!”

Vapour had just gone live on theshoppingchannel.com and TV promos were scheduled to run later in the day…when low–and–behold Carmela came running in with news that moments after the site went live Vapour was already flying off the web shelf!

Saturday

Theoretically our “day of rest” before show day…was spent prepping show line-ups,  and locking our keys in the rental car with the engine running… never a dull moment!

Sunday

Our day began at 4:30am–– an ungodly hour for Beauty! It was going to be a 19 hour day at the studio––It was bitter cold and it was snowing. I loaded up on Stratus and Atmosphere to protect my skin and headed off to the studio. Would everyone be tucked in their beds or gathering with family at Church? Would any one tune in? We were up against the Grammy’s later in the day––would it matter?

We were scheduled for 5+ hours of airtime on Sunday and before the first full hour had passed we began to sell out of several items! …CANADA ROCKS!… Eric was on fire! Models were gorgeous! Everyone at the network was Amazing! Half way through the day we were virtually sold out of Everything! I was on the phone with Greg, my adorable husband, who was at the factory to see what we had in stock so we could prepare to ship more to Canada on Monday….

Eric with the Canadian Vapourettes

Alexis models Mesmerize

Susan Before and After Atmosphere